Know Us
Our Vision
To be the default
channel of communication
across distribution supply chains globally
Our Mission
To be the most loved
network for distributors,
by making each message count
ZöTok Leadership Principles
The Rainforest
- We are building the Zötok 'Rainforest'.
- Our business is connecting business conversations.
- These conversations do their business on their own.
- We bring the strength of the Forest to the Tree.
- Learn, Innovate and Grow with the Rainforest.
We exist only because the User wants us
- Each User is precious.
- Even if she isn't a customer.
- User Breadth is Glorious.
- User Depth is Profound.
- User Evangelism is Divine.
Stay Humble. Stay Relentless.
- Zero is a great number
- We don't know. We are curious. We will listen.
- We will experiment. We will make mistakes. We will learn.
- Keep moving. Enjoy the trek, not the peak.
- Make every day, every week, every month count.
There is always a Level Up.
- Mediocrity is a vicious cycle. Raise the bar to delight.
- An email, a code, a social post - all showcase you.
- Never ship it out, if you aren't proud of it.
- Begin the task by asking - what's the level up.
- A single 'Wow' trumps a hundred 'good job'.
Consistency. Consistency. Consistency.
- Know your individual goals. Never miss a goal.
- Earn trust by delivering on goals.
- Good news can take the stairs.
- Bad news should take the elevator.
- Consistency sustains customer delight.
Why do we exist?
Over $1 tn of General Trade, going through Brands-Distributors-Retailers, is happening on In-person visits, phone calls, emails and WhatsApp.
ZöTok is converting these WhatsApp/email/ voice/ image based unstructured orders, invoices, payments etc. into structured data linked directly with the seller's ERP.
This brings the Seller's team, Distributors and retailers into a single integrated chat platform thus streamlining orders, timely payments, dynamic marketing campaigns etc. leading to significant turnover growth.
Product Framework
ZöTok aims to be the default channel of the communications across the supply chain globally .
The flagship zocommerce product is India's first network crm which drives the core flywheel of order to cash lifecycle across brands, distributors and retailers. ZöTok converts unstructured data (like text messages, invoices, and images) into organized information that connects directly to a seller's ERP system. This sets up a unified chat platform for sellers, distributors, and retailers, making order processing, payments and marketing communications
ZöTok is a single system of communication integrating with various systems of transactions and system of records without making any representation on the accuracy of the transactions or records . To achieve this ZöTok relies on ML-based integration layers with varied ERPs DMSs, SFAs, CRMs and all other business technologies in the supply chain.
This flywheel is accelerated through host of AI /Data driven products thereby deepening the user engagement and building adjacent revenue streams
ZöPs Is an in-app micro currency funded by advertisers that rewards users for engaging on multiple ZöTok use cases. ZöPs nudges the customer settlement, gamifies use cases and drives network loyalty
ZöAI Is a GenAI supply chain bot, that presents transactional data, business insights and workflow reminders in myriad contextual business use cases. The supply chain actors prefer a conversational query format over complex graphs and BI tools.
ZöCampaigns is a targeted marketing communication and paid promotions platform for upselling or cross selling products across the entire supplychain. Its serves an gamified alternative to static and undifferentiated bulk messages with zero effectiveness traceability
ZöPay is a multi modal digital payment option supporting all payment instruments including cash and cheque. The product offers a 3P BNPL products to targeted buyers thereby increasing working capital leverage
ZöNet builds online business communities around local interest groups fostering discussions on industry-related topics, influencing marketing and network discovery
ZöExchange is a data lake of all secondary sales, orders, invoice, payments data between distributors and retailers, facilitating transactional data sharing with their brands. The data can be queried on ZöExchange basis specific access given by the distributors
ZöBuilders
Vishal Ranjan • CEO and Co-Founder
4X Entrepreneur, Ex-Kearney, Rank holder @IITD & IIMC, Rewards leader @ Amazon Pay.
Cofounded his first firm in 2007 in Healthcare ERP space, sold it to Virinchi a BSE listed firm in 2013. Led Virinchi to 8X Revenue & 15x MarCap growth in 5 yrs as a 3-ppl-leadership team. Built & exited IT Services business in US, a 600 bed multi-specialty hospital chain and vCard - India's first UPI Credit Card. Led Amazon Pay Rewards Product & GTM until 2023.
Nitin Padmawar • CTO and Co-Founder
CTO@ Martjack, commerce tech-preneur 200,000 MAU - engineering product-led growth.
Experienced founder and technical leader skilled in scaling SAAS platforms over 3 large ventures. The OG Geek@Github over past 25 years - architecting large scale business solutions in eCommerce. Data Science Leader @ ISB with active projects on Deep learning and Generative AI
Girish Kasliwal • COO and Co-Founder
COO@ Martjack sold to Capillary CRM. Grew biz 3X post acquisition with end-to-end deliveries for HUL/Walmart etc.
Co-founded and scaled three startups, achieving successful exits. Skilled in selling and implementing scalable business solutions. Cross-functional business operations expert with deep-family ties in traditional General Trade businesses. The Best Closer in Town.
Hear from the ZöBuilders
ZöInvest
Kesri Singh
A supply chain veteran leading the $10 bn Kuwait Food since 2016
Kesri Singh is an accomplished leader with over three decades of experience. He served as CEO at RSH Limited and Al Futt ...
Mitesh Majithia
Building Neome.ai - WhatsApp based Enterprise Communication Platform
Mitesh Majithia brings over 20 years of IT and business expertise, excelling in organizational maturity, process improve ...
Abhay Deshpande
Serial Entrepreneur, building Recykal - the leader in Indian Circular Economy
Abhay Deshpande a serial entrepreneur, founded Recykal in 2016, revolutionizing waste management through digital solutio ...
Pradeep Benarjee
Executive Director at Unilever, Supply Chain Thought leader at Advent PE & BCG
Pradeep Benarjee, with almost 40 years' experience, notably at Unilever, held various roles in India, London, Nepal, and ...
Sayantan Lahiri
20+ years PE leader in Global Infrastructure and Supply Chain Management
Sayantan Lahiri, a seasoned Board Director at firms like Polaris Smart Metering and AG&P Pratham, drives sustainable bus ...
Shyamprasad Bhat
Tech leader, civil engineer, and innovative software pioneer
Shyamprasad Bhat is a seasoned technologist with a diverse background in civil engineering and software development. He ...
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